GA4, tracking and SEO notes
Practical guides on analytics, server-side tracking and search, written for people who run the numbers.
Jul 10, 2026GA4 Consultant Japan: APPI, External Transmission Rule and PayPay Tracking
Japan has its own privacy rules, its own ad platforms and payment habits that rarely appear in Western GA4 guides. A GA4 consultant for…
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Jul 10, 2026GA4 Consultant Italy: Garante Cookie Rules, Satispay and Scalapay Tracking
Italy’s data protection authority, the Garante, has taken a strict line on cookies and analytics. In 2022 it found a Universal Analytics setup unlawful…
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Jul 10, 2026GA4 Consultant Ireland: DPC Cookie Rules, Stripe and Cross-Border Tracking
Irish businesses often sell across Ireland, the UK and the wider EU from one website, with checkout through Stripe, PayPal or Revolut. That makes…
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Jul 10, 2026GA4 Consultant India: DPDP Act, UPI, Razorpay and COD Order Tracking
Indian e-commerce runs on UPI, cards through Razorpay or Cashfree, and a large share of cash on delivery orders. That mix breaks standard GA4…
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Jul 10, 2026GA4 Consultant Germany: TDDDG Consent, Klarna and Shopware Tracking
Germany has some of the strictest consent expectations in Europe and some of the highest cookie rejection rates. A GA4 consultant for German businesses…
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Jul 10, 2026GA4 Consultant France: CNIL Cookie Rules, Cartes Bancaires and Consent Mode
France has one of the most active cookie regulators in the world. The CNIL has fined large companies for making it harder to reject…
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Jul 10, 2026GA4 Consultant Finland: Traficom Cookie Rules, Paytrail and Server-Side Tracking
Finland is one of our strongest markets. We have rebuilt tracking for Finnish e-commerce and travel brands, including a server-side setup for Paccas.fi that…
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Jul 10, 2026GA4 Consultant Denmark: Datatilsynet Rules, MobilePay and Dankort Tracking
Danish shoppers expect fast checkouts with MobilePay and Dankort, and Danish regulators expect strict cookie consent. A GA4 consultant for Denmark needs to keep…
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Jul 10, 2026GA4 Consultant Canada: PIPEDA, Quebec Law 25 and Bilingual Site Tracking
Canadian businesses face a tracking setup that looks simple on paper and breaks in practice. Privacy rules differ between Quebec and the rest of…
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Jul 10, 2026GA4 Consultant Brazil: LGPD, Pix, Boleto and Installment Tracking
Brazilian e-commerce has payment habits that standard GA4 setups were never built for. Pix is instant, boleto can take days to clear, and many…
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