A GA4 and tracking consultant you can talk to directly.
Twebz, short for The Web Zone, is led by Naveed Tariq. We audit and rebuild analytics setups so your GA4, Google Ads and Meta numbers match what is really happening in your business.
Naveed TariqFounder, The Web Zone
Built around one idea: measure first, then grow.
Twebz started as a web and SEO studio and grew into a specialist practice for analytics and tracking. Most growth problems we see begin with data that cannot be trusted, so every project starts with measurement.
Naveed works as a freelance digital analytics and tracking consultant. His daily tools are GA4, Google Tag Manager (web and server-side), Meta Conversions API with event_id deduplication, Consent Mode v2, Google Ads conversion tracking, BigQuery and Looker Studio. He also has 3+ years of SEO experience, including 100+ audits and work across 8+ international markets.
Four areas, one clean data foundation.
GA4 setup and audit
Events, conversions and revenue measured the way your business actually works.
Audit my GA4 →Server-side and conversion tracking
Server-side GTM, Meta Conversions API and Google Ads conversions that match real sales and leads.
Fix my tracking →Technical SEO and content
Audits, keyword strategy and content built to rank in Google and be cited in AI answers.
Grow organic traffic →Website development
Fast WordPress and WooCommerce builds with tracking planned in from day one.
Build with us →You see progress every week.
Nothing goes live until the data has been checked against your real orders or leads.
Audit
We map every tag, event and conversion and find what is broken or double-counted.
Plan
A measurement plan tied to your goals, in plain language.
Implement
GA4, GTM and server-side containers built in a safe workspace.
Validate
Test orders and leads checked against your backend before launch.
Report
Dashboards and optimisation on top of numbers you can trust.
Certified, and working on live accounts.
Remote, for Europe, the Gulf and beyond.
Based in Islamabad, Pakistan. Most clients are in the UK, the Netherlands, Finland and the UAE.
About working with Twebz.
Who will actually work on my project?
Naveed Tariq scopes, builds and tests every project himself. You speak to the person who does the work, not an account manager.
Where are you based and which countries do you work with?
Twebz is based in Islamabad, Pakistan. Most clients are in the UK, the Netherlands, Finland and the UAE, and work is done remotely with weekly updates.
What do you start with?
A tracking review. We check your GA4 property, tags and conversion events, then tell you what is broken or double-counted and what to fix first.
How is pricing decided?
Pricing depends on the number of sites, tags and conversion events involved. Send your website through the contact page and you will get a clear quote after the first review.
Let's check what your tracking is really telling you.
Send your website and we will review your GA4 and conversion setup, then tell you what to fix first. Business hours: Monday to Friday, 9 AM to 6 PM PKT.